The history of makeup dates back to 4000 BCE when the Egyptians applied metals, copper and lead, or ground malachite to their faces to add definition and color.  Ancient Greek women would use mulberries for rouge and white lead as a foundation.  Although many women still strive to find natural alternatives to cosmetics, makeup techniques and materials have dramatically advanced.

Perhaps secondary to the hectic lifestyle in New York or maybe due to newer, more natural appearing options, we have found a tremendous increase in interest in a more permanent option juxtaposed to traditional cosmetics.  Permanent makeup has emerged as a specialized technique used for the implantation of pigments into the dermal layer of the skin to create beautiful eyebrows, fuller lips and defined eyes without the daily hassle of applying traditional makeup.  We are proud to have Amy Kernahan and Maryann Langer in our office to offer women and men permanent solutions.

Is Permanent Makeup Permanent?

Permanent makeup is unlike cosmetic tattooing in that pigment is used instead of ink.  Pigment has a thicker consistency than ink.  Unlike ink tattoos, permanent makeup lasts in the skin for between one and five years.  The range depends on your skin type and which skin care products you choose to use in your daily routine.  As your skin exfoliates, the pigment will lighten.  Most patients return to have a touch-up in 12-18 months to maintain color and definition.

Making Your Mark

There are several different techniques used to infuse the pigment, including digital machines, coil machines , and hand tools.  Today, Amy, MaryAnn and Tatiana have undergone specialized training to offer the hair stroke method in which individual hairs are created along the brown.  Another technique is microblading or eyebrow embroidery, in which a small blade makes a tiny cut in the skin in the design of a single brow hair.  Pigment is then placed over the skin so that it can be absorbed.  Individual lines are created where necessary along the course of the brow.  This method results in a much lighter and softer version of permanent makeup and lasts for twelve months.  This is a great option for patients who want a less permanent option.

Beauty Equals Pain or Does It?

The application of permanent makeup can be uncomfortable.  The amount of pain felt varies from patient to patient depending on your pain threshold.  All patients receive topical anesthetic ointments.  You may also choose to have an anesthetic block performed by Dr. Doft to completely numb the area.

Not What You Expected?

Although the procedure is considered permanent, there is some flexibility in changing color and shape. Colors will appear darker immediately following the procedure but will soften and lighten during the healing process, which takes approximately one week.

Medical Permanent Makeup

Permanent makeup is an excellent option for some medical conditions.  Patients who suffer from hair loss due to alopecia or chemotherapy often benefit from new eyebrows.  Surgical patients who have had skin cancers or scars through their eyebrows have been significantly helped by creating new hairs.  Permanent makeup can be successful for patients who are missing pigment in areas of their body due to vitiligo.  Patients with sensitive skin and allergies to cosmetics may not be allergic to the pigments used in permanent makeup.  Lastly, patients with motor or vision impairment suffering from arthritis, Parkinson’s disease, Multiple Sclerosis, diminishing sight, unsteady hands or the repercussions of a stroke may have trouble applying their own makeup and thus may opt for a more permanent option.

We just want to thank you so much for going above and beyond last night. We have never met a doctor so kind-hearted, involved, and truly special. You are one in a million.


I wanted to thank you again for giving me the opportunity to experience a little of your magic world. I will be coming back for more, that’s for sure!


I am sending you a new client…she needs to be “Dofted”!


Experienced, gentle, and conservative. Everything I wanted!


Dr Doft’s care was excellent. Very patient, flexible and understanding. This made the process much easier.


Thank you so very much for your professionalism and wonderful work you did. I cannot begin to express my gratitude and appreciation for helping me “through the process”. I feel like a new person!


And thanks so much again for all of the help and guidance — my life is exponentially better than before I met you. :)  XO


I wanted to express my deepest gratitude towards you. You are a very warm and caring doctor and I can tell that you take great care of all of your patients.


Dr. Doft is one of the kindest doctors that you will ever meet. She went above and beyond for me and my family…and I love my new nose!


I’m so appreciative of my new look! Thanks very much!


I would definitely recommend Dr. Doft for her attention to detail and meticulous approach to medicine and my issues.